Sun shining through palm tree leaves against a clear blue sky.

About the brand.

We are your one stop shop for beautiful and stylish swimwear that also keeps you appropriately covered.

At the heart of Not Naked Swimwear are two women with a commitment to delivering full coverage, fashion-forward swimwear that serves the modern woman.

Made by women, for women.

What we do.

Our  goal is to create pieces that are elegant, flattering, and appropriate for a variety of contexts—from family beach days to professional settings.

Sustainability is not just a feature of Not Naked Swim - it’s foundational. Our business is committed to using materials that are recycled and low-impact, reducing carbon emissions, and practicing ethical U.S.-based production. Since day 1 it has been our mission to reduce waste.

We source from the U.S. and we manufacture in the U.S. to make sure our products stay ethical, consistent, and fairly priced.

Why we do it.

Our idea came together with a primary focus to help women who are overlooked by current swimwear offerings: those who want to feel beautiful and stylish, without being overexposed no matter what occasion: family swim gathering, work paddleboarding event, or just wanting to transition from lounging or activities straight to the water.

Not naked swimwear is meant to give you the full coverage you need to not wear a coverup.

A smiling woman with long blonde hair sitting at a table inside with large windows showing a beach and blue sky in the background.

Behind the brand

Alejandra is the Co-Founder and Co-Owner of not naked swimwear.

As a mom of four, who loves spending her days outside at the beach or pool, she struggled to find swimsuits that didn’t leave her areas exposed.

Alejandra is a Hungarian-Venezuelan immigrant, citizen of the world and a forever learner pursuing her MBA, and is extremely passionate about animals & our environment.

A woman with blonde hair taking a selfie on a beach with the ocean in the background.

Morgan is the Co-Founder and Co-Owner of not naked swimwear.

As a natural redhead, she is most excited about bringing not naked swimwear to market so people can look fab while feeling covered from the sun.

She is chosen child-free and when Morgan isn't building software demos she enjoys DIY projects around her historic home in the Midwest and supporting other women-owned businesses.

Contact us

Interested in our designs for a collab? Have ideas for designs you want us to make?

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