not naked swimwear

coverage shouldn’t mean compromise

not naked swim offers fashion-forward swimwear with comfortable coverage, UV protection, and sustainable craftsmanship, all made in the USA from recycled materials.

Full-coverage swimwear

to feel confident

in any occasion

for women

made by women

Our Vision

who it’s for

not naked swimwear was founded by professional women who saw a gap in the swimwear market: stylish options that respect both fashion and coverage. Too often, women are forced to choose between trendy bikinis that overexpose or modest suits that feel frumpy and outdated. We believe women deserve better, swimwear that celebrates confidence without objectification. Comfort shouldn't come at the cost of coverage.

why we made it

Our designs are created for modern women who move seamlessly between worlds, whether it’s a corporate retreat in Florida, a family vacation in California, or a beachside brunch with friends. Every piece is thoughtfully crafted to provide elegance, comfort, and UV protection, so you can feel polished, chic, and protected no matter the setting.

what’s important to us

We set out with a goal to create full coverage swimwear that is more than fashion, it’s a statement of empowerment. Using eco-friendly, recycled fabrics and sustainable U.S. production, we merge conscious living with timeless style.

At not naked swimwear, we believe you don’t have to bare it all to feel beautiful in a swimsuit. Coverage can be confident, conscious, and effortlessly chic.

Our Process

Issues with the industry

We didn’t feel supported by most of the current women’s swimwear industry. Felling like most swimwear was still “too cheeky” or the tops were still leaving us wanting to cover up, so we took matters into our own hands.

Design & Collaborate Openly

During digital prototyping we iterate multiple times to ensure full coverage in our designs. Once produced, we personally test them ourselves to find issues and work through them before going to market.

Produce with Purpose

Every item is different. Despite our best design efforts we don’t always hit the mark when it comes to producing our designs so if they don’t align with our values with coverage, conservation, and cost… we don’t produce them.

Style with ease

When we do deliver, it’s not just a finished product—it’s a solution you can trust, backed by real care, sustainability, and effort. We design with women in mind - understanding our want and what isn’t out there today.

The tea

  • Andrea

    “This is so f*cking cool and original. I’ve never seen anything like this. It’s super cute and athletic feeling too, while classy"

  • Hailey

    “Cute & totally sporty spice! Id’s surf in that!”